CAIXABANK
Brand miniseries · 2025
Descubriendo
un ciberfraude
A CaixaBank miniseries that uses fictional stories to raise awareness of digital fraud. Produced by Secrets Films for agency Caldas Naya, directed by Marc Caballero.
THE SERIES
Digital fraud,
case by case.
Six episodes introduce CaixaBank customers to cybersecurity through fiction and humour. Suspicious emails, fake calls and fraudulent purchases become cases to solve. Each story combines an investigation, accounts performed by actors and practical prevention advice.
Detective Eduardo Huellas connects the episodes. The staging draws on thrillers and true crime: light and shadow, an evidence room and a case to solve. Humour comes from the contrast between this serious atmosphere and the characters’ situations, while keeping the series informative.
OUR CONTRIBUTION
Producing
a shared world.
Secrets Films handled audiovisual production for Caldas Naya and CaixaBank. We coordinated the crew and the shoot for the detective and character scenes, directed by Marc Caballero. The different stories were brought together across two shooting days.
For the web and social launch, Caldas Naya developed a retro graphic identity inspired by crime fiction, complementing the audiovisual world.
EPISODE SELECTION · 2025
Enter the investigation.
A selection of five episodes and the trailer. Original Spanish-language films.
The episodes
INTRODUCING THE SERIES
CREDITS
- Client
- CaixaBank
- Agency
- Caldas Naya
- Production
- Secrets Films
- Director
- Marc Caballero
- Executive producers
- Judith Viladot · Víctor Navarro